I first saw an Iceland Land Rover over at gpalmason's Flickr page.
Next I ran into a few at
Kiddi Kristán's Flickr page (which is spectacular, even when there are no Land Rovers involved :-) ).
Fascinated, I trawled a bit further, and found a whole pile of Landys - and some Icelandic trends:
They're pretty distinctive with their oversize tyres. Some of them even come in extra-wide to balance it out, like this one which was widened completely by 30cm along its length:
(It's not just the Land Rovers that look like this - vehicles of all kinds are "butched up")
They're great for playing in the snow - but can you imagine trying to park that at the mall???!!!